All Things Pink – Breast Cancer Awareness Month

The month of October is dedicated to raise awareness about breast cancer and all fashion and beauty brands donate part or all of the proceeds to certain items to help the cause. So here at Covet, we urge our readers and customers to buy from the brands recommended so that cure and prevention can be helped.

Whether you’re looking to finally try that cult skin care product or you’re on the hunt for a flattering new lip colour, there’s a product with your name on it. And if you fall into the procrastinator category, you’ll be pleased to hear that many brands plan on continuing to donate even after October wraps up in order to maximize donations.

Checkout below to shop 20 must-have products that support breast cancer awareness:

Estée Lauder

Advanced Night Repair With Pink Ribbon Bracelet, $100 at Estée Lauder

This hot pink bottle will make a striking addition to any vanity. The limited-edition packaging houses the brand’s coveted serum that tones, hydrates and makes skin glow. Plus, for every product purchased, the company will donate 20 percent of the retail price to the Breast Cancer Research Foundation.

The Better Skin Co.

Better Skin Super Shield Anti-Pollution Serum, $38 at The Better Skin Co.

The brand’s anti-pollution product features a clean, gluten-free formula that protects against environmental nasties using white horehound, turmeric, aloe, henna and pearl powder. And 100 percent of its October proceeds will go to iGoPink, a nonprofit that encourages a proactive approach to preventing breast cancer.


Limited-Edition Hand Relief Moisturizing Creme With Cherry Almond Aroma, $26.50 at Aveda

The pretty pink ribbon packaging lures you in, but you’ll stay for the delectable cherry almond scent and the silky soft hands. And $5 of the purchase price of this must-have hand cream goes to the Breast Cancer Research Foundation.


Calming Facial Mist +CBD, $75 at Eraclea

Eraclea is special because the brand donates 15 percent of the proceeds of any product 365 days of the year to the Alliance in Reconstructive Surgery (AiRS) Foundation, a nonprofit that assists women who want breast reconstruction after undergoing a mastectomy. Help support the cause and get on the CBD skin care bandwagon with this calming mist that improves skin texture, fights redness and hydrates.

Bobbi Brown

Proud to Be Pink Lip Color Duo, $45 at Bobbi Brown

Shoppers can snag two creamy pink lipsticks at a bargain rate. And Bobbi Brown will donate $24 from the purchase of each set to the Breast Cancer Research Foundation.

RevitaLash Cosmetics

RevitaBrow Advanced Eyebrow Conditioner and Serum, $110 at RevitaLash Cosmetics

Get fuller brows that rival Cara Delevingne’s and help support a good cause with this eyebrow conditioner and serum. During October, the brand will donate a RevitaBrow Advanced to City of Hope’s Positive Image Center every time someone purchases its brow or eyelash conditioners.

Sterling Forever

50mm Resin Hoop Earrings in Living Coral, $68 at Sterling Forever

Details really make a look. Luckily, Sterling Forever will be donating 25 percent of its October proceeds from the sale of its Pink Jewelry Collection to iGoPink. These resin hoops are bang on trend and come in every color imaginable.

Sigma Beauty

​3DHD Perfect Complexion Set, $39 at Sigma Beauty

This set helps you sculpt and blend with the brand’s top-selling blender sponge and kabuki brush. The kit also includes a metallic case. And 20 percent of proceeds from the set will be donated to help Bright Pink‘s campaign to raise awareness about breast and ovarian cancer.

Baby Foot

Original Exfoliant Foot Peel Pink Ribbon Box, $25 at Baby Foot

Just because it’s boot season doesn’t mean you should forget about foot care. Especially when Baby Foot is donating 20 percent of October proceeds from its pink ribbon box to the American Cancer Society.


BCRF Amber Musk and Rose Lip Conditioner Set, $50 at Aerin

This duo is perfect for on-the-go touch-ups and helps raise money for breast cancer research. It’s a win-win. The amber and musk scent is pure warming comfort, while the lip conditioner hydrates as it adds a kiss of colour.

Bumble and bumble

Pink Ribbon Thickening Spray, $30 at Bumble and bumble

Guarantee good hair days with this pre-styler spray. And when you buy the limited-edition pink ribbon spray, the brand will donate 20 percent of the retail price to the Breast Cancer Research Foundation.


Bare Natural Mesh Plunge Bra in New Royal Blue, $21 at Gap

Gap plans on donating 10 percent of sales from all regular price bras to the Breast Cancer Research Foundation up to $100,000. This unlined plunge bra also comes in neutral shades.


GLOWLACE Radiance-Boosting Hydration Sheet Mask, $10 at GLAMGLOW

Amazing masking selfie? Check. Nourished, glowing skin? Check. Supports breast cancer research? Check. This hyaluronic acid and green tea sheet mask offers it all. And GLAMGLOW will donate 20 percent of the purchase price up to $50,000 to the Breast Cancer Research Foundation.

La Mer

The Breast Cancer Campaign Treatment Lotion, $110 at La Mer

If you’ve always wanted to try La Mer’s fast-absorbing Treatment Lotion, now’s your chance. The brand will donate 20 percent from the purchase price of this limited-edition bottle to the Breast Cancer Research Foundation until June 30, 2020 with a maximum donation of $53,000. The splurge-worthy treatment acts as “liquid energy” by delivering hydration to your skin without feeling overly greasy.

Milèo New York

La Rose de Joell Elixir Oud Super Immunity Facial Oil, $125 at Milèo New York

The super luxe facial oil uses Rose de Mai from Grasse, France that offers protective skin care benefits. During the month of October, 10 percent of its proceeds will be donated to the Wilmot Cancer Institute.

Jane Iredale

Forever Pink Just Kissed Lip and Cheek Stain, $28 at Jane Iredale

All of the profits from the sales of this lip and cheek stain will go to Look Good Feel Better, a program that helps people cope with the appearance-related side effects of cancer. The multipurpose stain uses all-natural ingredients to enhance your lips’ natural colour.

Tory Burch

Fleming Small Convertible Shoulder Bag in Shell Pink, $458 at Tory Burch

A pale pink bag adds a pop of pastel dreaminess to any outfit. The quilting, removable tassel and chain strap add to this pick’s sophisticated finish. And now is the time to buy because Tory Burch is donating 20 percent of the proceeds to the Breast Cancer Research Foundation up to $35,000.


Ultimate Lipstick Love Breast Cancer Awareness, $24 at BECCA

This lipstick wins for being an easy-to-wear warm pink that’s genuinely comfortable thanks to hyaluronic acid, avocado oil and olive oil. What makes it even better is that BECCA will donate 20 percent of the purchase price to the Breast Cancer Research Foundation.


Limited Edition Dramatically Different Moisturizing Lotion+ 200 ml With Keychain, $39 at Clinique

Clinique’s Dramatically Different Moisturizing Lotion is a cult favorite because it supplies moisture without overloading your skin. In support of Estée Lauder’s Breast Cancer Campaign, Clinique will donate $10 from the purchase price to the Breast Cancer Research Foundation.

Rodin Olio Lusso

Pink Lip Balm, $36 at Rodin Olio Lusso

Not all lip balms are created equal and this nongreasy, cruelty-free version is in a category all its own. Packed with beeswax, neroli oil, shea butter and jasmine oil, it imparts a natural-looking kiss of color that’s pretty by itself or under lipstick. Pick up the limited-edition balm for the cute pink ribbon packaging and the fact that the brand will donate 100 percent of the purchase price to the Breast Cancer Research Foundation.