Balmain SS’20

The Balmain SS’20 show was filled with sequins, monochromes, bold colours, fringes, pleats and if any designer can handle pleats it’s Balmain. Olivier Rousteing designed these pleats to glamorously(without making you look like a mom doing school runs or a choir mistress) compare to other designers  we saw on the Emmys award red-carpet recently.

The creative director of the brand- Olivier Rousteing has established himself as a designer who is here to stay, he’s the king of glamour, sophisticated, high fashion and he’s expressed himself both on the runway and his collaborations with people like the Kardashian Klan in his ad campaigns, collaborating with Kylie Jenner on a cosmetics collection, if it smacks of flash and glamour, Rousteing adores it.

The spring 2020 collection was inspired by the life and culture of fashion during the early aughts, where there was rise in bloggers  and paparazzi in the fashion and entertainment industry. The soundtrack kicked off with a Lindsay Lohan’s “Rumors” and progressed through Britney Spears, *NSYNC, Christina Aguilera and… Coolio?

The show proved to us that 90s & 2000s style are cool to be re-imagined, and Rousteing wasn’t afraid to mimic those paparazzi-documented styles, whether in stark black and white on tube tops, paired with pleated sheer maxi skirts or in oversized denim blazers and silver lamé leggings. Pants got voluminous, flowing bell-bottoms, and there were more high-shine palettes and sequins than you could shake a stick at — clothes made for the camera flash.

There were also re-imagined styles from the era of Grace Jones with a dramatic hood paired with strong sunglasses and models in matching pastel denim sets that called to mind an iconic Versace ad from the ’90s.

The detailing were on top and we believe this collection is another sold-out case

See every look from the collection below: